Powdered alcohol?

I'm finding this hard to believe: alcohol in powder form?

Really, aren't there enough problems with alcohol already without making it easier to consume?!! "Yay, let's sprinkle alcohol on the guacamole"!!! Incredible.

I might have believed it coming from the UK, but no: it seems to be a US invention.

Read about it yourselves and reach your own conclusions: http://www.independent.co.uk/life-style/food-and-drink/news/palcohol-us-government-reveals-it-has-approved-powdered-alcohol-9273019.html

The official page: http://www.palcohol.com/home.html 

Is it just me or does it remind anyone else of one of those weird sects? 



!!! Update from the 22nd of April: the government has withdrawn approval of the product, granted only 2 weeks before, at least temporarily: http://time.com/71664/powdered-alcohol-palcohol-error/